Baking up rewards. Get exclusive offers & earn points with every order.
Wetzel's App on phone and pretzel

About Wetzel’s Rewards

Join today and you’ll receive 25 bonus points loaded to your account, plus:

  • Buy One, Get One Original or Sinful Cinnamon Pretzel
  • Earn 1 point for every full dollar spent on qualifying purchases
  • Earn a $5 reward for every 50 points you earn
  • Exclusive information about upcoming promotions, giveaways, events and new products
  • Monthly member only offers and challenges
  • A special offer for your birthday
  • Convenience at your fingertips with the Wetzel’s app
Join/Register Sign In
Create account icon

Step 1

Create an account
Phone icon

Step 2

Provide the crew member your phone number at checkout or log in to your account online

Food icon

Step 3

Earn 1 point for every $1 you spend (pre-tax)

OLO

Yes, points are accumulated on all online orders at Order Wetzel’s online . Guests must be signed into Olo to earn points.

Yes, rewards are redeemable on applicable in-store and online orders at Order Wetzel’s online or through the Wetzel’s Pretzels app . Only fully registered members can redeem rewards in-store or online. Guests must be signed into Olo to redeem rewards.

Offers

Members who are fully registered (i.e., have a phone number and email address associated with their account) will have a birthday reward automatically loaded to their account seven days before their birthday, and it expires seven days after their birthday. Members can contact wetzels.customerservice@mtygroup.com if they do not receive their reward or register during that time period.

Members have two weeks to redeem their birthday reward in-store or online. The birthday reward is valid seven days before their birthday and expires seven days after their birthday.

Members can redeem their offers in-store or online at any participating Wetzel’s Pretzels location.

Points

If you were a previous Wetzel’s Rewards member and have missing visits and/or reward(s), please reach out to wetzels.customerservice@mtygroup.com for assistance.

Members earn one point for every $1 spent on the net, pre-tax amount (e.g., $1.00–$1.99 = 1 point).

Guests provide their phone number to the cashier in-store at checkout, or sign in to their Olo account before checkout, and earn one point for every full dollar spent on qualifying purchases; excluding coupons, discounts, third-party delivery, gratuity, taxes, and other exclusions. Purchasing gift cards does not qualify for points; using gift cards as tender does. Points can take up to 24 hours to appear in a member’s account.

Yes, members can still receive points with their receipt and order number. They can log into their Wetzel’s Rewards account and click the “Add points” button.

Once a member accumulates 50 points, they receive a $5 reward for their next in-store or online purchase of $5 or more. Rewards may take up to 24 hours to appear. The account must be fully registered to access earned rewards. The Spendgo™ program will prompt the cashier to ask if the guest would like to use the reward, until the reward is redeemed or expires.

Yes.

Nearly all purchases qualify. Points are earned when using a gift card as tender, but not when buying a gift card. Points are not earned on gratuities, taxes, third-party delivery, or receipt adjustments.

There’s no limit to how many rewards a member can earn. A $5 reward is generated each time 50 points are accumulated, and the point balance is reduced by 50 points for each $5 reward. Each $5 reward expires 90 days from issue. Only one $5 reward can be used per transaction. The account must be fully registered to access earned rewards.

The crew member should give the catering receipt to the guest at pick-up. Members can log into their Wetzel’s Rewards account and click the “Add points” button.

Spendgo™ recognizes gift card purchases and will not award points for that portion; separate transactions are not necessary.

No. The only way to earn points is to spend money. Customer service issues have separate resolutions.

Rewards

Registered members: Spendgo™ prompts the cashier if a reward is available. If members opted into emails/SMS, they’ll also receive a notification.

Starter members: Accounts activated in-store with only a phone number won’t receive notifications or be able to redeem rewards until they register online. A reward is generated for every 50 points; when a reward is used, the point balance is reduced by 50 points.

No. The reward reduces the subtotal by $5. Members pay taxes and any remaining balance.

No. Only one reward may be redeemed per transaction.

Members must register their account to unlock rewards. At checkout, the guest provides their phone number and the Spendgo™ program prompts the cashier if a reward is available.

Membership

Yes. Points will accrue and rewards will be generated, but rewards cannot be redeemed until the account is registered. Rewards expire 90 days from issuance regardless of registration status.

$5 rewards expire 90 days from the issue date.

Yes. A purchase minimum of $5 must be met.

Provide a phone number at checkout in any participating store, then log in online to register the account and unlock rewards.

Guests must be 13 years of age or older to receive email/SMS communications and to earn points and rewards.

By logging in and following the prompts.

We ask for a few pieces of information, such as birthdate, phone number, and email address.

No.

Wetzel’s Pretzels and our program partner (Spendgo) have access to member information. See our Privacy Policy .

They can log in to their account online and update their profile at any time.

A member’s username is the email address or phone number used to sign up. If they don’t remember it, they can visit spendgo.com/help-rewards . If they forgot their password, go to the login page and click “Forgot Password?”.

No. During registration, members can choose not to receive emails.

Yes, but only for members who have opted in to SMS.

To ensure delivery, members should:
  1. Add our address to their contacts or approved senders.
  2. Check the Junk/Spam folder.
  3. Log into their Wetzel’s Rewards account and check subscription status on the bottom left of the screen:
    • “Email: YES” indicates they’re subscribed.
    • If it reads “Email: NO,” click “Edit Profile,” check “Send Offers via Email” under “Notifications,” and click “Save Changes.”

Contact the Kahala Brands™ customer support team at wetzels.customerservice@mtygroup.com. Customer support will wipe points and disassociate transactions. The process can take up to 48 hours.